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| 10 easy ways to maximise your vacation rental prospects! Part 1 |
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| Written by Administrator | |
| Friday, 25 July 2008 03:37 | |
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by David Brydon So many travellers nowadays opt for renting a vacation property when taking their well-earned break. If you’re one of these owners who wants to maximise their rental potential, read on! If you have a property which you rent out to tourists, then you’ll already know the basics about renting out your house/apartment/chalet/condo. However, do you not always think to yourself that you’re not squeezing the maximum juice out of the possibilities in today’s market? There are various simple investments you can make which can double or maybe triple your rentals and make sure that you reap the benefits. With so many internet sites offering vacation rentals, it’s easy to look like one of the rest, but what you need is to stand out from the crowd. Here’s how. 1. Photographs of your property. This is probably the most important aspect of your online marketing. Research shows that browsers spend an average of 5 seconds on an individual web page – not much if you consider the amount of available properties in your sector. With 5 seconds, you don’t have time to read the text (apart from maybe the headline, but I’ll get to that), so what catches the eye first are the photos. If people like the photos, then they’ll want to read on. It’s worth paying for a professional photographer if you can, but if not, then get a good digital camera, and prep your property. By this I mean, choose the best time of day so that natural light comes through the windows, ensure you have ironed the bedding, don’t leave silly things on view – toilet seats up, pots and pans drying in the kitchen, messy books. Think like a magazine or brochure would like to see your property, like you want to sell the property on real estate. 2. It’s a great advantage to have the same bedding in each of the photos. This creates uniformity and looks professional. When you go to a hotel, they have the same bedding in all of the rooms, right? This breeds confidence and respectability. It’s often nice to leave towels on the end of the bed, as you may find in a hotel. You’re also indirectly answering a question here – do I need to bring bed linens and towels. If guests do, be sure to specify. 3. Be different. Look at your competition, and see which property you would like to rent if you were visiting. Ignore the location, as this is something you can’t change, but little extras like TV & DVD, or Wi-Fi internet can sometimes swing a sale. If you have DVD recorder, you can record movies from TV and leave a mini DVD library for guests. Many people don’t have time to watch DVDs when on holiday, as they’re too busy seeing the sights, but it’s an extra and conveys your attention to detail. Think about buying a travel cot (easy storage) and a high chair –you’ll win over all the family groups, and they are always likely to recommend. Another good idea is to add something a little bit special to your property. Cheap hardware stores have hydro massage shower units or modern shower curtains. Try and make each room unique. 4. Research your local area. Try and include in the description the amenities. Make the prospective renter be comfortable in arriving. Describe the local supermarket and bakers (give recommendations) and their distance. Or the local ice cream parlour that is always full – get the reader interested and wanting to visit. David writes about Apartments for rent Barcelona and Cheap barcelona apartments. Article Source: Article Directory - Free Articles - ArticleCube.com |